Evaluation of a rural community’s approaches to promoting physical activity
DOI:
https://doi.org/10.47779/ajhs.2018.74Keywords:
Physical activity, rural, community coalitionAbstract
To address the lack of physical activity opportunities in their rural community, a non-profit coali-
tion formed to address health disparities. This evaluation investigated the coalition’s effectiveness in moving
toward sustainable physical activity programming for all community members. Participants engaged in
semi-structured interviews or focus groups, and observations and informal conversations were conducted
at approximately 30 meetings (e.g., town hall), programs (e.g., funding agency meetings), and events
(e.g., two fundraising galas). A commitment to partnerships, the diversity of coalition member’s expertise,
a focus on equity, and the recognition that a healthy community is economically attractive positioned the
coalition for success.
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