Perceived media influence on youth bullying and substance abuse behaviors
Keywords:Media Literacy, Afterschool, Substance Abuse
Social influences and ‘new media’ may contribute to students participating in risky health be-
haviors. An evidence-based, digital media literacy curriculum was delivered by members of a community
substance abuse prevention coalition to upper elementary-aged students in a local afterschool program.
Written pre-post assessments of perceived media influence on their health risk behaviors were completed
by participants. Mean pre-test scores for ‘Influence of the Internet’ were significantly (p<.01) higher than
post-test scores. Results reflect participants reporting the internet had less influence on their health choices
post-program than pre-program. Media literacy interventions can be effective when used in the afterschool
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